Canada in transition:

An evaluation of the business case for the energy re-mix


Canada in Transition: An Evaluation of the Business Case For the Energy-Remix


The potential for Canadian economic growth driven by the energy re-mix is the subject of considerable debate and division within the country. A source of this division is the perception that it creates a winner (i.e., renewable energy) and a loser (i.e., hydrocarbons). Regionally, this potentially pits the hydrocarbon-producing provinces against the rest of the country.

Our thesis is that a combination of “Replace” and “Restore” can be a unifying opportunity for Canada through its economic benefits. The premise of the Energy Re-mix is a continued role for fossil fuel development in Canada while concurrently meeting climate objectives and responding to global demands for both energy and hydrocarbon-derived manufactured products.

This scenario can be achieved by using fewer hydrocarbons for energy production and making products from those not used for energy.

Benefits of the Energy Re-mix include:

  1. Reduced emissions through substitute energy sources
  2. Conservation of raw materials, a crucial building block of products that the global economy demands.


Project methodology included a review of the Canadian energy system; a stakeholder survey of industry, financial institutions, non governmental organizations (NGOs), and government to determine intentions for responding to the energy re-mix; and technical and financial analyses of survey responses.

Project Lead

Kirk Morrison

Kirk Morrison is a professional engineer with over 40 years’ experience in the global energy & resource sector. He has led businesses employing in excess of 2500 individuals with annual revenues in excess of $500M CDN. Kirk and his teams have been responsible for the permitting, design and construction of renewable energy projects generating in excess of 6000 MW, as well as oil and gas facilities which process and transmit in excess of 1MM bbls/d, in 6 different continents. Additionally, Kirk is a graduate of the ICD Directors Education Program and has served on several boards for private companies, government management bodies and non-profits.